Agent App CMA: Release Notes

Most Real Estate CMA’s have been written for the printer and stale web page era. They are old answers in a fast moving world.

Welcome to a modern CMA. For buyers and sellers.

Our goal is to provide an easy to use, professional presentation app that requires little or no training. Agents can be successful in just a few taps.

What’s new?

A Modern Presentation

3D fly into a property

Present and Compare: highlight differences

Gallery View: quickly compare property photos

Automatic Difference Summary

Share market trends and statistics

Preview Slides

Easy to read chart summary

Share

Concise summary for social, text or email

Go modern with a video

Personalize the video

PDF for slides or the printer

Netsheet

Adjustments

Add or subtract values from a property.

Compare with your subject property

Personalize

Record your own video introduction

Add subject property photos

Name your presentation

Associate presentation with a contact

Netsheet

Present and Share

Customize

Create and manage default calculations and values (Administrator)

Create

Interactive Pricing with a netsheet

Press to add a subject property

Create a subject from a listing, an address or public records (optional)

Add photos to a subject property from your device

Add a comp and/or create a subject from any listing

Search

Updated charts, with easy to read highlights

Documents (optional)

Updated Document Management environment. Improved iOS support.

Video tips can be found here.

Agent App CMA: An Introduction

A. Present (seller, open house, buyer) with sharing, 5.34 minutes

Sharing includes (time in the video):

Summary (text, email and social) 3:51

Video (text, email and social) 4:08

PDF/Slides 4:44

Netsheet 5:10

B. Create: add comps and press to add a subject. Name and add a personal video. (2.05 minutes)

C. Share video (without agent selfie)

D. Share summary

E. Share PDF // Slides

F. Netsheet PDF

Create Listings

Homeowners often keep track of nearby home value activity. Create useful connections and become their trusted advisor in a few steps.

1. Connect your contacts

2. Create searches that include market statistics

3. Share the searches with your contacts

4. Call them quarterly and discuss the market.

5. Annual listing presentation.

Your digital and personal connections are now top of mind.

and

Saved searches assist with their next residence.

Be first.

From Zillow’s 2017 10-K:

Consumers are increasingly turning to mobile devices and the internet to access real estate information. With the widespread adoption of mobile and location-based technologies, consumers increasingly expect home-related information to be available on their mobile devices where, when and how they want it. According to comScore data published in December 2017, Zillow Group brands represent nearly three quarters of market share of all mobile exclusive visitors to the real estate category. More than two-thirds of our flagship brand Zillow’s usage occurs on a mobile device; on weekends it’s more than 75%. We believe that the technological platform shift from desktop computers to mobile devices benefits technology leaders like Zillow Group that are quick to innovate. In 2017, we unveiled a new, first-of-its-kind, mobile app that allows homeowners and real estate professionals to capture 3D tours of their homes from their iPhones ® and post on for-sale and for-rent listings.

We refer to the database as “living” because the information is continually updated by the combination of our proprietary algorithms, synthesis of third-party data from hundreds of sources, and through improvements by us and, importantly, by our community of users. User-generated content from owners, agents and others enriches our database with photos, videos, and additional property information. Individuals and businesses that use Zillow’s mobile applications and websites have updated information on more than 75 million homes in our database, creating exclusive home profiles not available anywhere else. Our inimitable database enables us to create content, products and services not available anywhere else, and attracts an active, vibrant community of users. As of December 31, 2017, we had published more than 3.5 million reviews, including more than 3.0 million reviews of local real estate agents and approximately 495,000 reviews of mortgage professionals submitted by our users on Zillow.

Mobile Leadership and Monetization. Shopping for a home is a far more meaningful consumer experience when it occurs curbside, untethered and on location, so we have developed and operate the most popular suite of mobile real estate applications across all major platforms. For example, on our flagship Zillow brand, during December 2017, nearly 630 million homes, or 234 homes per second, were viewed on a mobile device. More than two-thirds of our flagship brand Zillow’s usage occurs on a mobile device; on weekends it’s more than 75%. We operate one of the most popular suites of mobile real estate applications with more than fifty applications across all major mobile platforms. In 2017, we unveiled a new, first-of-its-kind, mobile app that allows homeowners and real estate professionals to capture 3D tours of their homes from their iPhones ® and post on for-sale and for-rent listings. We monetize our marketplace business on our mobile platform in the same way we do on our web platform.

Enhance Our Living Database of Homes. Enhance the information in our database of more than 110 million homes, and use it as the foundation for new analyses, insights and tools to inform consumers throughout the home ownership lifecycle. Our living database of homes provides a foundation on which we can build new consumer and professional marketplaces in other home-related categories.

Mobile Access

We operate one of the most popular suites of mobile real estate applications with more than fifty applications across all major mobile platforms. Our mobile real estate applications provide consumers and real estate, rental and mortgage professionals with location-based access to many of our products and services, including Zestimates, Rent Zestimates, for sale and rental listings and extensive home-related data. Through our mobile applications, for example, a consumer can learn about the home’s for-sale price, Zestimate, number of bedrooms, square footage and past sales, as well as similar information about surrounding homes. The consumer can call a real estate professional through our mobile applications to get more information or schedule a showing. For example, on our flagship Zillow brand, during December 2017, nearly 630 million homes were viewed on a mobile device, which equates to 234 homes per second.

Learn More:

Prepare to Capture Leads.

Quickly connect with a buyer or seller.

Saved Searches and Hotsheet views.